
Great,
so you have this really cool new eCommerce store. Now what? You'll soon be
asking yourself questions about your visitors...
What are people
doing on your store site? What products do they browse? Where are they coming
from? What time of day are they coming here? How long did they stay? What age
groups are coming to my site, broken down by sex?
These and literally thousands of other questions can be
answered by utilizing our ad-hoc, custom-built, super-powerful website analytics
suite. The
author
of this suite
came straight
from being the Web Analytics Manager at Universal Studios, so he knows
what's important when it comes to web analytics!
Using our powerful Reporting Suite, not only will you be able to gauge user
behavior on your site down to the most granular of levels, but you'll also
be able to determine the success of your online advertising campaigns!
How much in revenue can be attributed to the banner advertisements you ran
on MSN? How about the banner ads you ran on Yahoo? Which one was the more successful
campaign?
But that's just the beginning.
Our tool allows you to target specific demographics, visitors, whatever you
like, and
send a targeted emailing out to those people! Even
better, you can then gauge the success of that bulk emailing by how many people
it got to your site! Here's an example:

Let's say you notice that people tend to abandon their shopping carts on
the shipping page. Using our system, you could send an emailing to
only
those people who registered with your site and who left your site at the shipping
page. You could then offer them free shipping on their next order of $100
or more!
Then, you can gauge the effectiveness of that bulk emailing by measuring the
amount of sales that can then be directly attributed to that emailing! Talk
about awesome!
This really powerful tool is offered as an add-on to our already comprehensive
eCartDeluxe.